Date
25-28 September 2010

Sponsors
Tourism Administration of Guangdong Province
Guangzhou Lingnan International Enterprise Group Co. Ltd

Organisers
Guangdong Tourism Association
GZL International Travel Service Ltd

Co-organiser
Adsale Exhibition Services Ltd.

Supporters
Foreign Affairs Office, People's Government of Guangdong Province
Taiwan Affairs Office, People's Government of Guangdong Province
Department of Foreign Trade and Economic Cooperation of Guangdong Province

Fair Details
World Tourism Day and Guangdong International Tourism & Culture Festival
2010 World Tourism Day Celebrations and China (Guangdong) International Tourism and Culture Festival, jointly hosted by the World Tourism Organization, National Tourism Administration and the People's Government of Guangdong Province, will be grandly opened on September 27, 2010 in Guangzhou.

As the main session of the Festival, Guangdong International Tourism Exhibition 2010, will be staging its 6th edition from September 25 to 28, 2010 at Poly World Trade Center Expo, Pazhou, Guangzhou. Being the largest travel expo in the South China regions, the total exhibition space reaches 30,000 sqm this year with 1,200 booths, more than 1,000 domestic and international delegates will be invited and around 200,000 visitors is expected.

Huge market for both inbound & outbound travel
Guangdong province is a huge market for both inbound & outbound travel recent years. Tourism in Guangdong has shown steady growth against the global adversity. In 2009, the Province's total income from tourism reached 3,068 billion RMB, 15% y-o-y growth. Number of outbound visitors reached 47.66 million. Nowadays, Guangdong visitors account for nearly 40% of Hong Kong's total visitors.

Fair Highlights
Theme Zones for Better Business Matching
To facilitate business negotiation for exhibitors and buyers, various theme zones will be presented, including Airline companies, E-Commerce, Green Tourism, Hotels & Resorts, Self-Driving, to name a few, displaying the domestic and overseas tourism destinations, tourism corporation images and tourism products.

Special Highlights on MICE
MICE industry is developing fast in recent years. MICE zone will be set up as one of the show highlights. Thousands of corporate buyers will be invited to have business discussion with exhibitors. Pavilions from Hong Kong, Macau and Taiwan will also be presented.